Case Study: DECA achieves 8.7 million impressions with TINT on a 70-foot jumbotron

How Deca Used Tint on Their Massive 70-foot Foot to Generate 8.7 Million Impressions

DECA, a non-profit student organization, faced the challenge of amplifying engagement and social buzz at its large-scale event in the Georgia Dome. They needed a way to highlight attendee content on a massive 70-foot screen and connect in-person and online audiences during #DECAICDC.

Using TINT by Filestack to power a 70-foot jumbotron (and website), DECA aggregated and displayed real-time tweets and Instagram posts to drive visibility and interaction. The campaign delivered 8.7 million impressions and captured 14,000 tweets and Instagram posts in just four days.

Deca