Case Study: Generali achieves a best-in-class insurance website with Tinext and Magnolia

Generali - Customer Case Study

Generali, a major global insurance group, sought to transform its most important communication tool, its website, into a visually dynamic and functionally rich platform. The company needed to combine advanced content management with innovative storytelling to better engage online visitors. To meet this challenge, they partnered with Tinext and selected the Magnolia CMS to serve as their new web platform.

Tinext acted as the lead systems integrator, building a sophisticated solution that integrated with Generali's existing systems like SOLR and CONSOB. The vendor implemented a custom media center, interactive calendaring, and subscription services. As a direct result of Tinext's work, Generali's website was ranked the best European insurance website in the Webranking by Comprend - FT Europe 500 report.

Generali

Marco Molino

Head of Web Management