Case Study: John Boos boosts social media growth with Timmermann Group

John Boos grows Facebook followers 60% and Instagram 331% with Timmermann Group

John Boos & Co., a leading manufacturer of all-natural hardwood cutting boards and commercial food service equipment, engaged the Timmermann Group to elevate its brand through social media marketing. The client's previous efforts lacked clarity and purpose, so the challenge was to create a strategic campaign that would increase brand awareness and reinforce its iconic market position.

Timmermann Group implemented a comprehensive solution beginning with an in-depth brand discovery and the development of user personas. They crafted strategic messaging and pursued outreach partnerships with chefs and influencers. The results were significant, including a 60% increase in Facebook followers and a 331% increase in Instagram followers. The efforts successfully grew the social media followings, increased brand awareness, and positioned John Boos & Co. as the industry leader.

John Boos