Case Study: Haylee Benton achieves effortless online booking and stronger client retention with Timely

Why UK CEO Haylee Benton uses Timely’s Online Booking to help her Spa, Salon and Skin Clinics Thrive

Haylee Benton, CEO of three beauty businesses in Hertfordshire — Cecily Day Spa, Alchemy & I, and Koha Skin Clinic — needed a way to manage growing customer demand while delivering a standout client experience. With busy phone lines and a competitive UK market, she turned to Timely’s online booking and Consult tools to make appointments easier and support her spa, salon, and skin clinic operations.

Timely helped Haylee Benton streamline bookings across multiple locations and devices, reducing pressure on reception staff and improving day-to-day management. The platform’s online booking is credited with saving the cost of hiring a third receptionist, while added deposits cut no-shows significantly; Timely’s reporting also gave managers clear insight for weekly meetings and helped support 20 staff across three sites.

Haylee Benton

Haylee Benton

Chief Executive Officer and Marketing Extraordinaire