Case Study: Kettlebell Kings achieves a professional edge and fewer no-shows with Timely

Timely helps this personal trainer stand out from the crowd

Ma-Xfit is a personal training business run by kettlebell specialist Jacob Moller‑Andersen in rural Weardale, County Durham, offering bootcamps, one‑to‑one sessions and a Functional Crossfit Box. Jacob needed an easy, mobile booking solution that would let clients book anytime, reduce no‑shows and help him maintain constant communication and a professional edge in a sparsely populated area.

He chose Timely’s cloud‑based booking system, which lets him schedule on the go (even from an iPad at outdoor sessions) and gives clients online booking plus email and SMS reminders. The result: fewer no‑shows, smoother client communication, a more professional image and easier client acquisition and retention — giving his business the extra boost it needed.

Kettlebell Kings

Jacob Moller-Andersen

Kettlebell Kings