Timely
141 Case Studies
A Timely Case Study
Nexus Barbershop is a West Auckland barber shop founded by Danny, who drew on his Samoan family heritage and formal barbering training to open the shop in 2016. The challenge was turning that passion into a sustainable local business that doubled as a community "point of connection"—a welcoming place where men could get quality cuts, be heard, and build relationships while the business grew.
Danny addressed this by building a skilled four-seat team, centring the shop on a listening, customer-focused culture, and actively engaging the neighbourhood through sponsorships and community events. The result is a thriving barbershop with a strong atmosphere, loyal clientele, visible community support, steady growth since opening, and ambitions for further expansion.
Danny
Nexus Barbershop