Timely
141 Case Studies
A Timely Case Study
Stevie Vincent Studios is an award-winning, high-tech hair salon in Perth led by stylist Stevie Vincent, who has grown a devoted following of over 24k on Facebook and Instagram. Despite being located in a quiet, retirement-village area and being advised to change her services, Stevie faced the challenge of attracting her ideal, creative clientele and building a strong social and business presence from scratch.
She solved this by creating an inclusive company culture, hiring the right team, and using authentic social content and carefully chosen influencer collaborations to showcase the work she loves. The approach—including doing occasional free work for exposure and partnering with international educators—has driven exponential online and client growth, eliminated the need for paid ads, attracted clients who travel for their stylists, and built a following made up largely of fellow salons and hairdressers.
Stevie Vincent
Stevie Vincent Studios