Timely
141 Case Studies
A Timely Case Study
Aurum Hairstylists is a boutique salon in Mornington, Dunedin, opened by Ria Reihana in January 2014. Before launch she struggled with a clunky booking system (MINDBODY) that jammed, forced clients to wait or call, and left the salon reliant on phone bookings despite low foot traffic — so she needed a reliable, easy-to-use online booking solution.
Ria switched to Timely and found the change quick and simple: the calendar is intuitive, data entry was fast, and the online booking button brought in 24/7 bookings (including late-night reservations). Automated reminders cut no-shows to one, the salon reduced admin and avoided hiring a receptionist, and the system made managing work and family life much easier.
Ria Reihana
Aurum Hairstylists