Case Study: CairoRCS boosts customer engagement online with Tiledesk

How to increase customer engagement online

CairoRCS, a major Italian publishing group, collaborated with Softlab to operate a self-serve advertising platform for its network of websites. Their challenge was to convert a surge of new website visitors into active advertisers by clearly explaining their innovative platform and providing a smooth onboarding process to increase sign-ups and the number of digital ad campaigns launched.

The solution was implemented using Tiledesk's open-source chatbot builder. They deployed a proactive virtual assistant named "Carletto" via Google Tag Manager in less than 24 hours. The Tiledesk chatbot successfully handled over 50 customer queries, improving engagement by offering immediate guidance and seamlessly escalating complex issues to human operators, all without requiring any coding.

CairoRCS

Davide Carnevale

Senior Manager