Case Study: Andele Mandele doubles purchases from Lithuania and Estonia with Tilde Machine Translation

Andele Mandele doubles purchases in the Baltics with Tilde

The customer, Andele Mandele, a large second-hand trading platform in Latvia, faced the challenge of language barriers limiting the reach of user-generated listings across the Baltics. To improve user experience and expand their audience, they sought a solution to automatically translate content. They selected the Tilde Machine Translation API from vendor Tilde to meet their quality requirements for Latvian, Lithuanian, and Estonian.

Tilde implemented its Machine Translation API, which is based on the TildeOpen LLM for European languages. The solution was integrated in October 2025 and has since translated over 224 million words. The key result was that the number of purchases from Lithuania and Estonia doubled, proving the solution made the platform more accessible and effective for a wider multilingual audience.

Andele Mandele