Case Study: Ecomdy Media achieves streamlined SMB onboarding and 24/7 support with TikTok for Business

Empowering global small business advertisers with an easy onboarding experience and 24/7 support

Ecomdy Media, a strategic agency in Vietnam focused on enabling small- and medium-sized businesses, faced barriers getting local SMBs started with TikTok ads: limited knowledge of platform best practices, ad quality issues and account suspensions, widespread credit card fraud driving demand for alternative payment methods, and difficulty consolidating multi-account performance. To address this, Ecomdy Media partnered with TikTok for Business and used TikTok’s API for Business (including the Business Center API and Reporting API) to streamline onboarding and management.

Using TikTok for Business APIs, Ecomdy Media built a SaaS platform that automates ad account creation under an Agency Business Center, integrates a third‑party payment gateway (credit card, BUSD, USDT, PayPal, Payoneer) and Process Payments flows, provides a unified reporting dashboard via the Reporting API, and offers 24/7 support. The platform has onboarded over 8,000 SMB advertisers with 1,200+ active users, handles up to $3.5M in ad deposits per quarter, creates 250+ new ad accounts monthly, cut average onboarding time by 75%, delivers ~30‑minute support responses, and drove a 240% year‑over‑year increase in advertising spend through the platform.

Ecomdy Media

Linh Pham

Chief Executive Officer