Case Study: Northeast Pharmaceutical Company achieves 70% faster reporting and 10% annual sales growth with TikaMobile (TikaPharma BI)

Pharmaceutical Company - Customer Case Study

Pharmaceutical Company, a northeast–based maker of oral oncology therapies, struggled with a CRM that couldn’t produce actionable insights and relied on time-consuming Excel exports for analytics and management reporting. They needed seamless integration with external data sources, customizable dashboards and KPIs, real-time territory and ranking insights, easy-to-read HCP/HCO geo maps, sales intelligence, and a scalable solution — so they engaged TikaMobile to deploy TikaPharma Business Intelligence for Oncology.

TikaMobile delivered a customized TikaPharma BI implementation in under 16 weeks, led by a dedicated Engagement Manager, replacing manual spreadsheets with real-time dashboards, geo-mapping, top-account analysis, automated reports and Excel exportability. The solution centralized sales monitoring, gave reps instant territory performance metrics, cut reporting time by more than 70%, supported an average ~10% annual sales increase, provided 24/7 access, and was rapidly extended for a new product in under four weeks, demonstrating TikaMobile’s scalability and measurable commercial impact.