Case Study: Global Manufacturer of Advanced Surgical Specialty Products and Services achieves 14% sales growth and improved sales productivity with TikaMobile

Global Manufacturer of Advanced Surgical Specialty Products and Services - Customer Case Study

The Global Manufacturer of Advanced Surgical Specialty Products and Services struggled to equip 900+ sales reps with timely, actionable territory intelligence—poor CRM adoption, dense spreadsheets, data lag and the need to understand inventory, contracts, competition and physician engagement made reps reliant on laptops and hindered productivity. To solve this, the company engaged TikaMobile and its TikaDevice™ solution to find a mobile, integrated way to surface the right information at the right time.

TikaMobile implemented TikaDevice™ in an 8-week pilot to integrate SAP and CRM data, deliver mobile, easy-to-consume dashboards, and provide predictive scoring, geo-mapping, call-list queries and automated performance alerts. The vendor’s solution improved onboarding and coaching, increased alignment with marketing, and drove measurable impact: sales rose 14% in year one, new reps ramped in two weeks, utilization reached 80%, and the company saved millions in productivity before rolling the solution out across additional U.S. divisions and into Canada, China and Japan.