Case Study: a major grocery chain boosts reach and content reuse with Tidal Labs

Major Grocery Chain - Customer Case Study

Tidal Labs worked with a major grocery chain to bring the authentic in-store experience online. The challenge was to create engaging campaigns around holiday themes and new product launches, connecting with a family-oriented audience through relatable content.

The solution involved Tidal Labs executing over 12 monthly campaigns with a network of 150 parenting influencers. This strategy generated 200 social posts and 1,256 high-quality, authentic images. The results were significant, reaching 12.6 million people. Furthermore, the created assets were successfully reused by the grocery chain's agency in their digital and print marketing materials.