Tickaroo
20 Case Studies
A Tickaroo Case Study
The Rheinische Post, a major multimedia media brand in the Rhineland, sought a better way to quickly and reliably inform its readers about fast-moving regional events. To meet this challenge, the publisher turned to the vendor Tickaroo and implemented its Live Blog service.
Tickaroo provided a flexible liveblogging solution that enabled Rheinische Post to bundle information from various sources, including on-the-ground reports, airline updates, and reader contributions. This approach allowed for comprehensive coverage of events like airport chaos, severe storms, and local festivals. The use of Tickaroo's highlighting and filtering features helped readers quickly find the most important information. As a result, these live blogs became among the most requested content from their readers, significantly streamlining the process of delivering urgent regional news.