Case Study: Hong Kong MTR achieves faster insights and stronger data governance with TIBCO Software

Hong Kong Mass Transit Railway Improves Passenger Services and Internal Operations with an Agile Data Fabric

Hong Kong Mass Transit Railway (MTR) — a major public transport operator, property developer, and customer‑marketing platform serving millions of trips weekly — faced increasingly fragmented data across its diverse lines of business. The company needed to streamline storage and governance for memberships, campaigns, purchases and other customer data to enable faster, more accurate retrieval, better customer insights, and stronger compliance.

MTR deployed a TIBCO agile data fabric using TIBCO EBX master data management and TIBCO Data Virtualization to build a Data Analytics Hub with an online data catalog, business glossary and self‑service interface. Implemented in under six months, the solution delivered improved data governance, trusted real‑time data for analytics, faster business response, more targeted marketing, and better customer experiences via the mobile app used by nearly one million users.

MTR

Ted Suen

Chief Information Officer