Case Study: FrieslandCampina achieves 30% faster reporting and value-driven S&OP with TIBCO Software (Spotfire)

FrieslandCampina Milks Value from TIBCO Analytics

FrieslandCampina, a global dairy cooperative sourcing raw milk from 19,000 member farmers, faced a complex daily planning challenge: converting diverse milk supplies into the right mix of products while balancing finance, capacity, demand, and interdependencies. Fragmented data—spreadsheets and disparate SAP BW reports—meant no single source of truth, inconsistent dashboards across operating companies, and limited visibility that threatened centralized hub planning and efficient use of production assets.

The company deployed TIBCO Spotfire across its 10 S&OP hubs to standardize visualizations, automate insights, and aggregate data for actionable planning. The platform improved inventory visibility and decision-making, cut reporting and interpretation effort by about 30%, raised planning maturity toward value-based (Gartner Level 3) decisions, and increased productivity—enabling faster, more robust, company-wide supply masterplanning.

FrieslandCampina

Erwin Logt

Corporate Director, ICT CIO