Case Study: Equifax achieves faster time-to-market and launches innovative data products with TIBCO Software (Spotfire)

Equifax Innovates to Help the Credit Invisible Population

Equifax, under new leadership, set out to better support customers and address the challenge of serving the roughly 25 million “credit invisible” consumers who lack traditional credit data. The company needed to turn vast, disparate big-data sources into usable products, improve manual reporting and governance, and demonstrate clear value to clients to change customer perceptions and drive growth.

By adopting TIBCO Spotfire, Equifax built dynamic data products, created customized pre-sales visualizations, and automated reporting and governance—making insights easier to consume and sell. The change delivered faster time-to-market (≈75% improvement), surged Spotfire usage (20–30 access requests per week), and supported steady year-over-year revenue growth while enabling lenders to more confidently consider alternative data for credit decisions.

Equifax

David Ferber

Senior Vice President of Data and Analytics