Case Study: J&B Electrical Services boosts PPC performance with Thrive Internet Marketing

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Preview of the J&B Electrical Services Case Study

J&B Electrical Services boosts clicks 350% with Thrive Internet Marketing

J&B Electrical Services, a residential and commercial electrician in the Dallas/Fort Worth area, was facing a lack of job opportunities in its Arlington, Texas market. To help them capture more demand, Thrive Internet Marketing employed its pay-per-click (PPC) advertising services.

Thrive implemented an optimized PPC campaign featuring more targeted keywords, aggressive bidding strategies, and unique ad copy. This solution led to significant results, including a 350% increase in clicks, a 27% reduction in cost per click, and a 93% improvement in click-through rate. The work by Thrive Internet Marketing successfully increased the client's online inquiries and overall campaign performance.


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