Case Study: a glucometer manufacturer boosts Amazon sales with Thrive Internet Marketing

a glucometer manufacturer boosts ad sales 192% in 8 months with Thrive Internet Marketing

A glucometer manufacturer partnered with Thrive Internet Marketing Agency to reduce its Amazon advertising cost of sales (ACOS), build a stronger brand, and increase its number of repeat customers. The company, a supplier of ketone and glucose monitoring meters and strips, needed to improve its performance on the Amazon platform.

Thrive implemented a comprehensive Amazon marketing strategy that included a detailed account audit and competitor analysis. This approach successfully reduced the client's ACOS from 26% to under 20%, increased ad sales by 192%, and nearly doubled the number of units sold per month in just eight months.