Case Study: an early childhood education franchise boosts enrollments with Thrive Internet Marketing

a early childhood education franchise boosts conversions 223% with Thrive Internet Marketing

The client, an early childhood education franchise, faced difficulty increasing student enrollment due to a highly competitive and saturated childcare market. They partnered with Thrive Internet Marketing to improve their visibility and attract new families through digital advertising.

Thrive implemented a full-funnel strategy using Google Ads and Meta Ads. Google Ads captured high-intent parents searching for childcare, while Meta Ads built brand awareness and trust. This approach resulted in a 223% increase in total conversions for the client. Thrive also successfully reduced the cost per lead from an initial target of $160 down to $110, significantly improving the return on advertising investment.