Case Study: Shoe Carnival achieves $1.5M in incremental revenue with Thrive Commerce

Shoe Carnival adds ~$1.5m incremental top-line revenue with Thrive Commerce

Shoe Carnival, a leading family footwear retailer, was looking for a new, non-intrusive way to highlight promotional messages across its website and mobile app. Already a user of Thrive Commerce's Smart Pages and Smart Button, the customer was eager to implement Thrive's newest product, Smart Bar, to improve the shopping experience without interfering with site operations.

Thrive Commerce implemented its Smart Bar solution, which provided Shoe Carnival with full site and mobile app coverage for promotions. The solution allowed for easy personalization of offers and supported A/B testing. This implementation generated approximately $1.5 million in incremental top-line revenue for Shoe Carnival, a result their Head of eCommerce Product called the single most profitable test of his career.

Shoe Carnival