Case Study: The Trevor Project engages LGBTQ youth with an interactive survey microsite by Threespot

The Trevor Project drives 5,000+ chart downloads in 60 days with Threespot

The Trevor Project, the world's largest suicide prevention organization for LGBTQ youth, needed to present their critical 2022 National Survey data in a way that honored the human stories behind it and could spark a national conversation. They partnered with Threespot for content strategy, data visualization, and website design and development to create a compelling digital platform.

Threespot designed an interactive microsite with a focus on intersectional data exploration through dynamic charts and a clear navigation system. The solution was built as a reusable static site with component-based graphs for efficient annual updates. This work by Threespot achieved significant impact: within 60 days, the report was cited by over 20 major media outlets, generated 5,000+ chart downloads, attracted 10,000 more organic visits than the prior year with 123% higher engagement, and averaged 8 minutes spent on site per user.

The Trevor Project