Case Study: Gat Creek boosts online sales and retailer engagement with Threekit

Gat Creek - Customer Case Study

Gat Creek, an American-made wood furniture manufacturer, wanted to help its retailer network differentiate from big-box competitors and give shoppers a more confident way to research and compare furniture options before buying. To support that goal, Gat Creek used Threekit’s 3D configuration, augmented reality, automated product photography, and live chat to extend the showroom experience online and at home.

With Threekit, Gat Creek enabled customers to browse, configure, and visualize products in rich 3D and 2D formats, supported by specification sheets, renders, dimensions, and AR, while also connecting the experience to eCommerce checkout through IronPlane. The results were immediate: within seven weeks of launch, Gat Creek saw a 134% increase in online average order value and a 35% increase in conversion rate, while its team managed over 200,000 product images through Threekit’s Virtual Photographer.

Gat Creek

David Petersen

Vice President Marketing and Sales