Case Study: Chick-fil-A achieves faster insights and self-service analytics with ThoughtSpot

Chick-fil-A improves speed to insight with ThoughtSpot and AWS

Chick-fil-A, the Atlanta‑based fast‑food chain, modernized its analytics stack with Amazon Redshift and S3 but still faced a major productivity drag: analysts were spending too much time fulfilling data requests instead of driving insights, costing an estimated 100,000 hours in 2019 and often taking 3–8 days to respond to ad‑hoc queries. The Enterprise Analytics team needed a way to get data into the hands of business users at the speed of the business.

By adding ThoughtSpot (and using Alteryx connectors to move curated Redshift data into ThoughtSpot), Chick‑fil‑A enabled search‑driven, self‑service analytics for business users. The change improved data visibility, shifted processes from monthly to daily, freed analysts to focus on higher‑value work, supported legacy tool retirement, and scaled to support tens of thousands of users.

Chick-fil-A

Callie Cobbs

Senior Lead Analyst, Enterprise Analytics