Case Study: Fetch Rewards boosts reach and customer acquisition with ThoughtLeaders

How has our partnership with Fetch Rewards helped the rewards app to grow their business

Fetch Rewards, a mobile app that rewards users for scanning receipts, sought to expand its audience and acquire more committed customers. They partnered with the vendor ThoughtLeaders, utilizing their data-driven sponsorship methodology and influencer marketing services to address this challenge.

ThoughtLeaders implemented a strategy involving over 530 ad integrations across diverse platforms like YouTube, podcasts, and Instagram. By analyzing guide brands and identifying winning channels, they partnered with relevant creators to target new audience verticals. This solution generated 435 million impressions and a $5.10 average CPM. The campaign was highly successful, with 41% of test channels becoming multi-video deals, helping Fetch Rewards uncover new, strong avenues for customer acquisition.

Fetch Rewards

Krishnan Menon

Marketing Director