Case Study: IA MED achieves 282% more learners and 84% sales growth with Thought Industries

How IA MED Transformed Their Online Medical Training Business

IA MED, a provider of combined in-person and virtual continuing medical education, faced limits with Shopify that constrained design, flexibility, registrant tracking, and long-term growth. They needed a scalable, secure platform with integrated commerce, certification management, content authoring, and customization to deliver and manage blended medical training at scale — so they turned to Thought Industries.

Thought Industries implemented a unified SaaS learning platform that centralized content and customer management, enabled robust commerce for courses, bundles and subscription licenses, and added a flexible certification engine and blended-learning reporting. As a result, IA MED served 282% more medical professionals than on their prior system, increased direct sales by 84%, and extended licensing into major universities, enabling faster growth and streamlined operations.

IA MED

Jon Reed

Chief Executive Officer