Case Study: Nabarro achieves 30–40% faster proposal drafting with Thomson Reuters Elite Proposal Generator

Reducing Proposal Development Time with Proposal Generator

Nabarro, a leading corporate law firm with offices in London, Singapore, Sheffield and Brussels, faced a recurring problem: proposal development was slow and inefficient because marketing content and boilerplate responses were scattered across the firm, making first drafts time-consuming to assemble and providing poor visibility of the tender lifecycle and metrics.

By implementing Thomson Reuters Elite Proposal Generator (with Bio Manager and Contact Manager integration) Nabarro centralized its content, used brand-compliant templates, and automated CV updates. The firm cut time to a first-draft by about 30–40%, improved consistency and document quality, gained better tracking and reporting, and freed business development staff to focus on articulating the firm’s unique value.

Nabarro

Stuart Peace

Proposals Manager