Case Study: Corrugated Metals boosts quote value and leads with Thomas

Corrugated Metals, Inc - Customer Case Study

Corrugated Metals, a roll forming manufacturer, sought to revamp its digital presence to increase quality leads and sales revenue. They partnered with Thomas to redesign their website for better user experience and to more accurately represent their products online while also aiming to target opportunities in a specific industry and maintain their SEO.

Thomas developed a new responsive website for Corrugated Metals and created target personas with nurturing plans to connect with key customers. This strategy drove a 321% increase in quote value to quality customers and identified a million-dollar-per-year opportunity with long-term recurring sales potential. An executive also noted a 197% increase in quotes and a higher average quote value, significantly increasing the number of quality opportunities for their sales team.

Corrugated Metals

Ken Carlton

Executive Vice President