Case Study: Markshall Estate enhances visitor wayfinding with This is Fever's signage and map design

Markshall Estate improves visitor navigation with This is Fever

The customer, Markshall Estate, required a flexible and scalable wayfinding solution for its 2,200-acre landscape to help visitors navigate its diverse, ever-changing arboretum. They engaged the vendor This is Fever for signage and icon design services to address the challenge of creating a new map that could accommodate predefined zone colors without compromising on visibility or legibility.

This is Fever designed a new vector-based map and a set of bespoke icons for points of interest, ensuring high-quality scalability for signage. The solution successfully future-proofed the estate's navigation materials and enhanced the visitor experience. This resulted in a measurable 24% increase in visitor numbers for Markshall Estate.

Markshall Estate