Case Study: MBRU (Mohammed Bin Rashid University of Medicine & Health Sciences) educates 940,000+ people to fight COVID-19 with Thinkific Plus

MBRU supports hundreds of thousands fight COVID-19 with Thinkific Plus

Mohammed Bin Rashid University of Medicine and Health Sciences (MBRU) needed to rapidly educate the public and health professionals about COVID-19 prevention through its MBRU Community Immunity Ambassador Program. Facing an urgent public-health challenge and massive demand, MBRU turned to Thinkific and its Thinkific Plus platform to launch a scalable, easy-to-deploy online course.

Using Thinkific Plus, MBRU uploaded course content and launched quickly (2 weeks to launch), leveraging features like in-app certificates and multi-language support to drive viral social sharing. The program registered more than 300,000 sign-ups within three days and has reached over 940,000 people (944,000 students), with nine courses available — demonstrating Thinkific’s ability to manage high-volume traffic and deliver measurable global impact.

MBRU

Nabil Zary

Director of the Institute for Excellence in Health Professions Education