Case Study: Lizzie Lasater achieves scalable online yoga teacher training and global reach with Thinkific

How Lizzie Lasater Creates Online Courses Teaching Yoga Instructors

Lizzie Lasater, a San Francisco–based yoga teacher who partners with her mother Judith Hanson Lasater, needed a way to move decades of in-person teacher training online so they could reach more instructors without constant travel. She chose Thinkific to build and sell her courses because it offered white‑labeling, affiliate tracking, predictable pricing and responsive customer service — all critical to professionalizing their online offerings.

Using Thinkific, Lizzie quickly scaled from an eight‑part Living Your Yoga audio course (her first 50 sales covered production costs) to a richer Teaching Yoga course with video, audio, text and PDFs, plus a subscription plan that provides monthly live mentorship. Thinkific’s platform and support enabled global enrollments, recurring revenue and the ability to decouple teaching from travel, giving Lizzie greater reach and a more flexible, sustainable business.

Lizzie Lasater

Lizzie Lasater

Yoga Practitioner and Teacher