Thinkific
79 Case Studies
A Thinkific Case Study
The customer, Entrepreneurs on Fire, a business founded by John Lee Dumas and Kate Erickson, aimed to further serve their audience of entrepreneurs by offering online courses. Their challenge was to find the right platform to effectively create, deliver, and leverage this educational content to generate new revenue and grow their community. They chose to build their online course using Thinkific.
Using Thinkific, the vendor, they implemented a free online course connected to a custom sales funnel. This solution allowed them to offer value to their audience while effectively converting students into paying customers. The results were significant: their subscriber list grew by tens of thousands, and they generated over $50,000 in revenue in under two months, creating an entirely new revenue stream for their business.
John Lee Dumas
Founder