Case Study: ProCare Health grows direct-to-consumer sales with Think Tank PR & Marketing

ProCare Health grows direct-to-consumer sales with Think Tank PR & Marketing

Think Tank PR & Marketing partnered with ProCare Health, a dietary supplement manufacturer, after the company's growth had plateaued. Their challenge was to expand brand awareness, increase market share, and reduce reliance on third-party marketplaces by driving customers to ProCare’s owned channels.

To meet this challenge, Think Tank implemented a comprehensive, multi-channel marketing strategy. This included SEO, public relations, digital advertising, educational video content, and email marketing programs. The results included increased brand awareness, growth in new customer acquisition, and a successful shift in purchasing behavior away from platforms like Amazon toward direct sales through the ProCare Health website.

ProCare Health