Case Study: Dog-O’s launches an all-natural dog treat brand with Think Tank PR & Marketing

A Think Tank PR & Marketing Case Study

Preview of the Dog-O’s Case Study

Dog-O’s launches dog treats in retail and Amazon with Think Tank PR & Marketing

Marcoot Jersey Creamery, a seventh-generation family-owned dairy farm, came to Think Tank PR & Marketing with the challenge of pivoting their business during COVID by launching a new product line to keep the lights on. They needed to create and launch a brand of dog treats made from their farm-fresh cheeses.

Think Tank PR & Marketing developed the entire Dog-O’s brand, including its name, logo, mascot, packaging, website, and promotional videos. This solution successfully launched the product into major retail outlets including PetSmart and online retailers like Amazon, significantly expanding its market reach.


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