Case Study: Gelest achieves a scalable digital ecosystem and improved product discovery with Think It First

Gelest manages 5,000+ product SKUs with Think it First

Gelest Inc., a global leader in materials science and manufacturing, partnered with Think It First for a strategic website audit and redesign. The challenge was to improve their digital presence across five key areas: accessibility, content, design, marketing, and technology, to better educate their audience and showcase their proprietary technical information and products.

Think It First implemented a comprehensive digital solution, creating a new visual design language and building a suite of custom tools. This included digital libraries for technical publications, a custom ERP integration for 5000+ product SKUs, WooCommerce plugins, and advanced search functionality. As a result, Think It First helped shepherd Gelest through a major acquisition and continues to maintain and optimize their digital ecosystem, developing new custom enhancements and integrations.

Gelest Inc.