Case Study: KAESER Compressors helps customers explore products remotely with ThingLink virtual tours

KAESER’s 360° Virtual Tours Provide a Unique Way for Customers to Explore Products Remotely

KAESER Compressors, a leading manufacturer of compressed air systems, faced a challenge with their large, customizable weatherproof enclosures. Because these products are built to order and shipped directly to a customer's site, prospective buyers had difficulty visualizing the complex, fully-assembled systems before purchase. To solve this, they turned to the vendor ThingLink to create a more immersive sales tool.

The solution implemented by ThingLink was the creation of interactive 360° virtual visualizations of each unique enclosure. These tours, enhanced with clickable tags containing text, images, and videos, allow customers to remotely explore the products in detail. KAESER uses these virtual tours not only as a powerful sales tool but also for staff training and trade show displays. ThingLink provided an ideal solution, resulting in higher engagement on social media and an effective way to showcase complex engineering to customers worldwide.

KAESER Compressors