Case Study: MLKD Casts Pregnant, Breastfeeding, and Postpartum Models with theright.fit

MLKD books 3 models for a half-day shoot with theright.fit

MLKD, an activewear brand for pregnant and postpartum mothers, needed to cast real-life models who were pregnant, breastfeeding, or postpartum for a product shoot. They turned to theright.fit to find this specific talent and manage the casting process efficiently.

Theright.fit provided a platform where MLKD could post their listing, which included a set budget and half-day shoot requirements. The solution enabled 98 models to apply directly to the brand. From these applicants, MLKD successfully booked three models for their campaign, achieving their goal with a fast and efficient process facilitated by theright.fit.

MLKD