Case Study: MCoBeauty finds diverse models for its shoot with theright.fit

MCoBeauty books 6 models from 107 applicants with theright.fit

MCoBeauty, a popular Australian cruelty-free beauty brand, needed to find models representing a wide range of nationalities and ages for a makeup campaign. They turned to the vendor theright.fit to source talent efficiently for their shoot.

Theright.fit provided a solution by allowing MCoBeauty to post a listing and have talent apply directly. From 107 applicants, they successfully booked 6 models for a shoot at a set budget. This gave MCoBeauty the diverse representation they sought for their website content.

MCoBeauty