Case Study: Finder boosts app awareness with influencer campaigns from theright.fit

Finder books 27 influencers in 2 days with theright.fit

Finder, an Australian personal finance app, needed to launch a new product and generate awareness to encourage downloads. They turned to theright.fit to execute an influencer campaign that would authentically connect with their target audience and drive app installs.

Theright.fit implemented a targeted Instagram campaign, sourcing over 200 potential influencers to find the right fit. They booked 27 influencers who authentically connected with their followers and matched the lifestyle of the app's target users. The campaign was completed in just two days with a budget of $11,025, successfully driving traffic to the app stores via swipe-up links.

Finder