Case Study: Cashrewards achieves higher awareness and app downloads with theright.fit

Cashrewards boosts influencer reach to 43,782 with theright.fit

Cashrewards, Australia's largest cashback shopping community, sought to drive awareness and increase app downloads by engaging a range of influencers, specifically targeting mummy influencers and frequent shoppers. They partnered with the influencer marketing vendor theright.fit to find and book the most suitable talent for their campaign.

Theright.fit provided a solution by sourcing over 150 potential influencers and successfully booking 25 of them for the campaign. The results were significant, generating over 127 unique pieces of content. This content achieved a reach of 43,782, along with 9,390 likes and over 1,400 comments, successfully meeting the client's goals.

Cashrewards