Case Study: Community Coffee achieves 89% workforce adoption and empowers deskless employees with theEMPLOYEEapp

theEMPLOYEEapp Empowers Deskless Workforce for Retail Coffee Brand

Community Coffee, an 800-employee family‑owned retail coffee brand, faced a communications gap: most of its workforce is deskless (truckers, factory and field staff) and lacked regular access to email or the intranet, while information was fragmented across email, mail, SharePoint and social media. Seeking to improve KPIs, employee engagement and consistency of information, Community Coffee partnered with theEMPLOYEEapp to deliver a mobile-first, secure communications solution.

theEMPLOYEEapp delivered the branded "Our People" app on a BYOD model, providing push alerts, targeted messaging, an intranet‑style resource interface and real‑time dialogue capabilities. Launched in January 2018, theEMPLOYEEapp achieved 89% workforce registration within eight months, extended reach to deskless employees, enabled instant crisis alerts and location‑specific communications, and put resources at employees’ fingertips—resulting in stronger engagement and more timely, consistent internal communications.

Community Coffee

Candace Tucker

Communications Specialist