Case Study: Parents for Public Schools, Inc. achieves a unified CRM and improved efficiency with thedatabank

Parents for Public Schools, Inc. - Customer Case Study

Parents for Public Schools (PPS) is a national nonprofit based in Jackson, MS that strengthens public schools by engaging and mobilizing parents through 19 chapters in 13 states. Chapters and the national office were using a patchwork of donation, event and communications tools, which led to inefficiencies, volunteer burden and the risk of lost or inaccurate data.

PPS adopted The Databank to provide a single, institutional CRM that unifies supporter records, electronic communications, fundraising and event management with one login and mobile/text capabilities. The integrated, user-friendly platform and responsive support reduced data errors, improved operational efficiency across chapters, and enabled more consistent, modern outreach to supporters.

Parents for Public Schools, Inc.

Julius E. Rainey, Jr.

Director of Information Technology