Case Study: Dominique Luster grows her speaking business with The Speaker Lab

Dominique Luster books a paid keynote in 6–8 weeks with The Speaker Lab

Dominique Luster, a professional archivist and speaker in the diversity, equity, and inclusion space, wanted to incorporate paid speaking into her existing consulting platform. She sought coaching from The Speaker Lab to understand the business side of speaking and learn how to consistently book paid gigs.

The Speaker Lab provided Dominique with its SPEAK Framework and VIP Cohort, which taught her how to find paid opportunities and create essential marketing assets like abstracts and demo reels. The coaching saved her time and built her confidence. As a result, she booked a keynote speaking engagement that transitioned from a free opportunity to a paid one, demonstrating the program's effectiveness in building a sustainable speaking business.

Dominique Luster