The Speaker Lab
65 Case Studies
A The Speaker Lab Case Study
Carrie Kerskie, a speaker with 15 years of experience, was struggling to transition from a speaker who got occasional unpaid gigs to having a profitable speaking business. She lacked clarity in her messaging to reach corporate clients and had no strategy for proactively finding and managing leads. Her challenge was addressed by The Speaker Lab's Booked and Paid To Speak Elite program.
The Speaker Lab provided Carrie with a structured framework to refine her brand messaging and a step-by-step process for lead generation and management. By implementing these strategies, she confidently repositioned herself as a paid speaker. The results were immediate; she booked two paid speaking engagements in a single week and now consistently manages a pipeline of prospects, confirming the program provided an excellent return on her investment.