Case Study: Alex Atherton grows a paid speaking business with The Speaker Lab

A The Speaker Lab Case Study

Alex Atherton books 8-10 repeat speaking gigs with The Speaker Lab

Alex Atherton, a former high school principal, discovered that paid speaking could be a viable career but lacked the roadmap to build a business around it and get in front of audiences beyond his immediate contact list. To achieve this, he enrolled in The Speaker Lab's Booked and Paid To Speak Elite program.

The Speaker Lab provided Alex with a clear framework to hone his message, fine-tune his talks based on audience problems, and build a pipeline of leads. By implementing The Speaker Lab's system, his new normal now includes consistently getting booked and paid to speak to corporate senior leaders and HR directors, turning what was a side opportunity into a successful professional speaking career.


View this case study…

The Speaker Lab

65 Case Studies