Case Study: Ochsner Health strengthens its reputation and expands its reach with The Ehrhardt Group

Ochsner Health generates 940M+ media impressions with The Ehrhardt Group

Ochsner Health, Louisiana's largest healthcare provider and private employer, faced the challenge of operating in a rapidly evolving environment where maintaining public trust required timely and effective communication. They needed a strategic communications partner with deep media relationships to manage high-profile news and position them as a leading voice in Gulf South healthcare. They engaged The Ehrhardt Group for strategic communications counsel, media relations, and crisis support.

The Ehrhardt Group implemented an integrated strategy that combined proactive media relations, executive thought leadership, and crisis communications. This included managing a sponsored weekly health news section in The Louisiana Advocate. As a result, TEG strengthened Ochsner's reputation as a healthcare leader, achieving over 940 million media impressions and an estimated $21.7 million in PR value in 2025.

Ochsner Health