Case Study: Gorman & Company expands national visibility and local impact with The Creative Company

Gorman & Company earns $2.1M in media value with The Creative Company

The Creative Company partnered with Gorman & Company, an affordable housing developer facing the challenge of increasing its national visibility while maintaining strong local engagement as it expanded. They needed a partner to amplify their leadership and build public understanding of their mission through services including branding, public relations, and website development.

As an embedded strategic partner, The Creative Company redesigned Gorman's website, crafted a new brand voice, produced storytelling content, and managed national media relations. The results included over $2.1 million in earned media value, a 99/100 technical SEO score, an average 10% annual increase in key metrics, and major industry award recognition, significantly expanding Gorman's reach and impact.

Gorman & Company