Case Study: Sikoia achieves clearer client onboarding and risk assessment with The Branx branding and web design

Sikoia boosts trust and accessibility with The Branx, backed by 5.0-rated results

Sikoia, a London-based fintech and regtech company, needed a refreshed brand identity and website to inspire trust and credibility for its client onboarding and risk assessment platform. Their challenge was to stand out from the competition and clearly communicate their product's benefits to decision-makers at financial institutions. The Branx was engaged to provide branding services including web design, brand identity, and motion design.

The Branx developed a strategic concept centered on a "decision tree" metaphor, derived from Sikoia's name and the Giant Sequoia. The solution included a refined logo, a distinctive color palette led by a standout royal orange, custom typography, and branded illustrations. By implementing this refreshed visual identity on a newly designed website, The Branx created an intuitive and user-friendly platform that effectively transmits Sikoia's key values of trust, efficiency, and accessibility.

Sikoia