Case Study: University of South Australia achieves a 26% increase in offer-holder conversions with The Ambassador Platform

University of South Australia - Customer Case Study

The University of South Australia (UniSA) sought to improve the effectiveness of its existing student ambassador program and increase engagement with prospective international students. Their challenge was that their previous peer-to-peer platform lacked critical insights into prospect behavior and left gaps in the middle of the recruitment funnel. To address this, they turned to The Ambassador Platform.

By implementing The Ambassador Platform, UniSA empowered its student ambassadors to share authentic, user-generated content that showcased student life. The solution provided AI-enabled reports that delivered valuable insights into engagement and ROI and featured seamless CRM integration to track conversions. The vendor, The Ambassador Platform, helped UniSA achieve a 26% increase in its offer-holder to acceptance rate, engage over 600 prospects, and facilitate over 11,000 messages between students and ambassadors.

University of South Australia

Aleicia Shekhar

Deputy Director